THEME EXPLORATION

advertising competition

32 films · 3 directors

Tracing the thread…

FILMS THAT EXPLORE THIS
Raise the Red Lantern
Raise the Red Lantern
1991 · Zhang Yimou
The Company’s in Love
The Company’s in Love
1932 · Max Ophuls
Grand Prix
Grand Prix
1966 · John Frankenheimer
Harry Potter and the Goblet of Fire
Harry Potter and the Goblet of Fire
2005 · Mike Newell
Five Fingers of Death
Five Fingers of Death
1972 · Cheng Chang Ho
Gunnm
Gunnm
2000 · —
Reprise
Reprise
2006 · Joachim Trier
Salesman
Salesman
1969 · Maysles Brothers
Woman in the Moon
Woman in the Moon
1929 · Fritz Lang
2DIE4
2DIE4
2026 · André Abdala
Indian Institute of Zombies
Indian Institute of Zombies
2026 · Gaganjeet Singh
Doubles Match
Doubles Match
2026 · Hung Po-hao
The Long Walk
The Long Walk
2025 · Francis Lawrence
The Plague
The Plague
2026 · Charlie Polinger
Umamusume: Pretty Derby - Beginning of a New Era
Umamusume: Pretty Derby - Beginning of a New Era
2026 · Ken Yamamoto
Au Bonheur des Dames
Au Bonheur des Dames
1930 · Julien Duvivier
Children Galore
Children Galore
1955 · Terence Fisher
El arte del tabaco
El arte del tabaco
1974 · Tomás Gutiérrez Alea
Fiat Croma
Fiat Croma
2005 · Paolo Sorrentino
Film For Guitar
Film For Guitar
1966 · Bruce Beresford
Giraffe Football or “The Alternative”
Giraffe Football or “The Alternative”
1973 · Jean Rouch
The Juvenizer
The Juvenizer
1981 · King Hu
The Saddest Music in the World
The Saddest Music in the World
2003 · Guy Maddin
The War Game
The War Game
1963 · Mai Zetterling
The Last Trick
The Last Trick
1964 · Jan Švankmajer
Caravan of songs
Caravan of songs
1955 · Sergio Corbucci
Gregory’s Girl
Gregory’s Girl
1981 · Bill Forsyth
Electro show
Electro show
1966 · Patricio Guzmán
Labor Party election commercials
Labor Party election commercials
1974 · Phillip Noyce
Mermaids for Love
Mermaids for Love
1968 · Yannis Dalianidis
Reportaje
Reportaje
1953 · Emilio “Indio” Fernández
The Language of Persuasion
The Language of Persuasion
1970 · Joaquim Pedro de Andrade
DIRECTORS WHO EXPLORE THIS
Scott Waugh United Kingdom

His iconic 1984 'Apple' commercial and films like Blade Runner explore corporate aesthetics, consumerism, and the manipulation of desire through visual spectacle.

 David Fincher United States

His early career in advertising combined with films like Fight Club and The Social Network critiques consumer culture, brand identity, and the psychology of competition.

 Spike Jonze United States

His background directing innovative commercials and films like Her examine how advertising, technology, and commercial culture shape human relationships and desire.